Snackpass Competitive Intelligence & Landscape
snackpass.co ·
Overview
Snackpass Overview
With a team of around 37 employees, Snackpass has raised over $95 million in funding, including a Series B round in 2021, and has achieved a valuation exceeding $400 million (cbinsights.com). Its target market primarily includes restaurants and food vendors seeking to modernize their ordering processes, enhance customer loyalty, and leverage social media to grow their business (snackpass.co). The company's mission is to help restaurants grow their social media presence and sales through AI-driven technology, offering next-generation customer experiences similar to major brands like Starbucks and McDonald's (exa.com). Overall, Snackpass aims to democratize access to enterprise-grade restaurant technology, enabling local eateries to compete effectively in a digital-first landscape.
Sources
Report: Snackpass Business Breakdown & Founding Story | Contrary Research
research.contrary.com
Snackpass - The AI Marketing & POS Platform for Restaurants
snackpass.co
Snackpass - The AI Marketing & POS Platform for Restaurants
snackpass.com
Snackpass - The AI Marketing Platform For Restaurants
snackpass.co
Snackpass - Products, Competitors, Financials, Employees, Headquarters Locations
cbinsights.com
Snackpass Company Overview, Contact Details & Competitors | LeadIQ
leadiq.com
Snackpass - 2026 Company Profile, Team, Funding & Competitors - Tracxn
tracxn.com
Snackpass
ch.linkedin.com
Competitors
Snackpass Competitors
Mr Yum is an Australian-based platform that offers menu and ordering solutions with a mobile platform for guests to order and pay, emphasizing a user-friendly experience and integrated POS solutions. Its key differentiator is its focus on hospitality and restaurant-specific features, including digital menus and contactless payments, which make it a strong contender in the foodservice sector. Compared to Snackpass, Mr Yum’s strength lies in its hospitality-centric approach and extensive customization options, though Snackpass’s social and loyalty features provide a broader community engagement (CB Insights).
ChowNow is a well-established online ordering platform that offers branded, commission-free ordering solutions for restaurants, making it highly attractive for small to medium-sized businesses seeking to avoid high commission fees. Its market positioning as a cost-effective, white-label solution contrasts with Snackpass’s social and community-driven features, focusing more on direct restaurant-to-customer ordering and delivery management (GetCraver). Pricing-wise, ChowNow’s subscription model appeals to restaurants prioritizing control over branding and customer data, whereas Snackpass combines ordering with social engagement, which may appeal to a different segment of users (CB Insights).
Deonde is a newer player offering a comprehensive platform with full driver management, white-label branding, and competitive pricing, targeting restaurants looking to avoid commission fees from aggregators. Its emphasis on global reach and full-stack management makes it a direct and indirect competitor to Snackpass, especially for restaurants seeking a customizable, cost-effective online ordering system. Deonde’s competitive edge is its full driver management and zero-commission model, which appeals to restaurants aiming for independence from third-party delivery services (Deonde).
In summary, while Snackpass combines social features, loyalty programs, and food ordering, competitors like Sunday and Mr Yum focus more on payment solutions and hospitality-specific features. ChowNow emphasizes cost-effective, white-label ordering, and Deonde offers a full-stack, customizable platform with a focus on independence and global reach. Each competitor’s strengths cater to different restaurant needs, from social engagement to cost control and technological integration (CB Insights, Deonde).
Sources
Snackpass - Products, Competitors, Financials, Employees, Headquarters Locations
cbinsights.com
Top Snackpass Alternatives, Competitors
cbinsights.com
Deonde vs Competitors | Best Online Ordering & Delivery Software Comparison 2026
deonde.co
5 Best Online Ordering Systems for Restaurants (2026 Comparison)
getcraver.com
Restaurant Competitive Analysis: Understanding Your Market Position — NineGuides
nineguides.com
Top Snackpass Alternatives in 2026
technologycounter.com
Compare Snackpass vs YoMeals 2026 – Features, Pricing & Reviews
technologycounter.com
Restaurant Competitor Analysis: 4 Easy Steps [Guide]
brand24.com
Alternatives
Snackpass Alternatives
Product & Pricing
Snackpass Product and Pricing Intelligence
Recent updates indicate that Snackpass has maintained a consistent pricing structure with no publicly announced changes or tier modifications in 2026. Unlike some competitors, Snackpass does not publish fixed plans or prices online, emphasizing a bespoke approach based on individual restaurant requirements (PulseSignal). The platform's focus on customizable features and flexible pricing options makes it a popular choice for restaurants seeking tailored solutions for online ordering, POS integration, and customer engagement (Snackpass).
Sources
Snackpass Pricing 2026: Plans & Cost | PulseSignal
getpulsesignal.com
Snackpass Pricing History | PulseSignal | PulseSignal
getpulsesignal.com
Snackpass Pricing, Features & More 2025 | SaaSCounter
saascounter.com
Snackpass - The AI Marketing & POS Platform for Restaurants
snackpass.co
Ordermark vs Snackpass: Pricing Comparison (2026) | PulseSignal
getpulsesignal.com
Toast vs Snackpass: Pricing Comparison (2026) | PulseSignal
getpulsesignal.com
Beyond Pricing vs Snackpass: Pricing Comparison (2026) | PulseSignal
getpulsesignal.com
Popmenu vs Snackpass: Pricing Comparison (2026) | PulseSignal
getpulsesignal.com
Hiring & Layoffs
Snackpass Hiring and Layoffs
Recent job openings highlight their emphasis on building a talented and humble team, aligned with their mission to modernize the restaurant experience through innovative technology and social features (Snackpass Careers). The company's hiring pattern signals a focus on scaling operations, product development, and customer engagement, which are vital to maintaining its competitive edge in the fast-growing food tech industry.
While there are no publicly reported layoffs, Snackpass’s ongoing expansion and funding rounds suggest a strategic approach to growth rather than contraction, emphasizing talent acquisition to support its vision of becoming a leading social e-commerce platform for restaurants (Contrary Research). This pattern indicates a company committed to innovation and market expansion, with a focus on attracting top talent to sustain its growth trajectory.
Sources
Report: Snackpass Business Breakdown & Founding Story
research.contrary.com
Join Snackpass
careers.snackpass.co
Jobs at Snackpass | Andreessen Horowitz
jobs.a16z.com
Job Search Tip: Don't Disqualify Yourself | Allan Brown posted on ...
linkedin.com
Snackpass Software Engineer Intern Salaries | $45.00 / hr | Levels.fyi
levels.fyi
Snackpass - The AI Marketing & POS Platform for Restaurants
snackpass.co
The 70% rule of hiring: When 'hired' is better than 'perfect' - Workable
resources.workable.com
Snackpass is a Top 100 Next Gen Workplace | 2021
resources.ripplematch.com
Leadership
Snackpass Management and Leadership Team
Sources
Snackpass | The Org
theorg.com
Hyoung-Ung Kim
theorg.com
Snackpass: Funding, Team & Investors | Startup Intros | Startup Intros
startupintros.com
Snackpass - Leadership Team | The Org
theorg.com
Greg Spaulding
theorg.com
Benjamin Rubenstein
theorg.com
Snackpass - 2026 Company Profile, Team, Funding & Competitors - Tracxn
tracxn.com
Where is Snackpass Located? HQ, Global Offices & Company Insights
highperformr.ai
Financials
Snackpass Financial Performance, Fundraising, M&A
In terms of funding, Snackpass has raised over $95 million through multiple rounds, with its latest funding round being a Series B, indicating continued investor confidence (Tracxn). The company’s valuation has been estimated at around $400 million as of mid-2021, and it remains privately held with a focus on growth and expansion (Growjo).
Regarding mergers and acquisitions, there is no publicly available information indicating recent M&A activity involving Snackpass. The company's financial health appears robust, supported by its strong revenue figures, significant funding, and high valuation, positioning it as a leading player in the food tech and social commerce sectors (Contrary). Overall, Snackpass's financial trajectory suggests a healthy and growing enterprise with substantial backing and market potential.
Sources
How Snackpass hit $12.2M revenue with a 82 person team in 2024.
getlatka.com
Report: Snackpass Business Breakdown & Founding Story
research.contrary.com
Snackpass - 2026 Company Profile, Team, Funding & Competitors
tracxn.com
Snackpass Revenue, Funding & Valuation - Prospeo
prospeo.io
Snackpass Revenue and Competitors
growjo.com
Snackpass 2026 Company Profile: Valuation, Funding & Investors
pitchbook.com
What is Snackpass's business model? - Vizologi
vizologi.com
Snackpass - 2026 Funding Rounds & List of Investors - Tracxn
tracxn.com
Partnerships
Snackpass Partnerships, Clients and Vendors
In addition to supply chain partnerships, Snackpass collaborates with numerous restaurant brands such as Xing Fu Tang, Ole Ole Burrito Express, Riceful, and Empanada Factory, which use its platform to streamline operations and engage customers (PromptLoop). The company also integrates with various hardware and software solutions, including self-serve kiosks and mobile ordering systems, to deliver a seamless customer experience. Its ecosystem is further strengthened through collaborations with celebrity investors like the Jonas Brothers and Steve Aoki, which boost brand visibility and promotional reach (LeadIQ).
Furthermore, Snackpass’s integration with supply chain technology providers like Stord exemplifies its focus on building a robust operational ecosystem that supports rapid growth and enterprise-level client needs (PR Newswire). Overall, Snackpass’s partnerships span supply chain, restaurant brands, celebrity endorsements, and technology integrations, positioning it as a comprehensive platform for modern restaurant operations.
Sources
Snackpass Chooses Stord Software to Scale Operations Amid Immense Growth
prnewswire.com
Snackpass Company Overview, Contact Details & Competitors | LeadIQ
leadiq.com
What Does Snackpass Do?
promptloop.com
Snackpass - The AI Marketing & POS Platform for Restaurants
snackpass.co
Report: Snackpass Business Breakdown & Founding Story | Contrary Research
research.contrary.com
Snackpass' Story | Attio
attio.com
Snackpass - 2026 Company Profile, Team, Funding & Competitors - Tracxn
tracxn.com
Snackpass continues to expand | Yale Daily News
yaledailynews.com
Events
Snackpass Event Participations
Sources
Jamie Marshall, Co-Founder & COO, Snackpass | Food On Demand
foodondemand.com
Snackpass Merges Takeout with Social Media | Food On Demand
foodondemand.com
Product Strategy Analysis - Snackpass | by Fanny - UX Planet
uxplanet.org
What is Snackpass's business model? - Vizologi
vizologi.com
Snackpass - The AI Marketing & POS Platform for Restaurants
snackpass.co
Report: Snackpass Business Breakdown & Founding Story
research.contrary.com
The AI Marketing Platform For Restaurants - Snackpass
web.snackpass.co
Snackpass - Products, Competitors, Financials, Employees ...
cbinsights.com
Frequently Asked Questions
Who are Snackpass's main competitors in the online ordering space?
Snackpass faces competition from companies like ChowNow, Mr Yum, Sunday, and Deonde. ChowNow offers commission-free online ordering solutions, Mr Yum focuses on mobile menu and ordering for hospitality, Sunday specializes in QR code payments, and Deonde provides a customizable, commission-free platform. Each competitor caters to different restaurant needs, from social engagement (Snackpass) to cost control (ChowNow) and technological integration (Sunday, Mr Yum, Deonde).
How can I track Snackpass's strategic moves and market activities?
Monitoring Snackpass's hiring patterns, partnerships, product updates, and event participation can provide insights into its strategic direction. Tracking mentions in news articles, social media, and industry publications also offers valuable competitive intelligence. Platforms like ForesightIQ automate the collection and analysis of this 'digital exhaust,' providing timely alerts on significant developments.
What competitive intelligence sources are available for Snackpass?
Competitive intelligence on Snackpass can be gathered from various sources, including its website, job postings, social media activity, press releases, and mentions in industry reports. Reviewing customer reviews and app store ratings can also provide insights into user satisfaction and product performance. Additionally, monitoring Snackpass's participation in industry events, like Food On Demand, can reveal strategic priorities.
How does Snackpass compare to ChowNow in terms of pricing and services?
ChowNow offers branded, commission-free online ordering solutions, making it attractive to businesses seeking to avoid high commission fees. Snackpass, on the other hand, combines social features with food ordering. ChowNow's subscription model appeals to restaurants prioritizing control over branding and customer data, while Snackpass's appeal is in engaging customers through community and social features.
What is Snackpass's pricing strategy?
Snackpass employs a flexible, customized pricing model tailored to each restaurant's specific needs, rather than offering fixed tiers or plans. Pricing is determined through direct contact with their sales team and depends on the features and level of customization required. This approach allows Snackpass to cater to a variety of restaurant sizes and operational requirements.
Is Snackpass hiring or laying off employees?
As of April 2026, Snackpass appears to be actively hiring, reflecting its continued growth and expansion. The company is recruiting for various roles in engineering, product management, and marketing, particularly in New York City and San Francisco. There are no publicly reported layoffs, and Snackpass's recent funding rounds suggest a focus on talent acquisition to support its growth objectives.
What market signals might indicate Snackpass's next moves?
Key market signals indicating Snackpass's next moves include significant hiring in specific departments (e.g., engineering, partnerships), new partnerships with restaurants or technology providers, and updates to its platform's features or pricing. Monitoring their participation in industry conferences and webinars, like those hosted by Food On Demand, can also provide clues about upcoming strategies and product developments. ForesightIQ can help you track these signals.
Who are the key executives and leadership at Snackpass?
Key leaders at Snackpass include Kevin Tan (Founder & CEO), Greg Spaulding (VP of People), and Hyoung-Ung Kim (CFO). Recent leadership updates have focused on expanding the team with executives like Benjamin Rubenstein (oversees expansion and partnerships) and Millie C. (VP of Sales). Their leadership reflects a focus on innovation in mobile ordering and social payments, supported by substantial funding.
How much revenue is Snackpass generating?
Snackpass reported an estimated annual revenue of approximately $19 million in 2026. The company's revenue has increased significantly from about $5.7 million in 2024. This indicates rapid growth in its market presence, which is further supported by substantial fundraising activity and a valuation of around $60.8 million based on its revenue and funding levels.
Has Snackpass been acquired or merged with another company?
As of April 2026, there is no publicly available information indicating recent mergers or acquisitions involving Snackpass. The company remains privately held and focused on growth and expansion. Its strong financial health and continued investor confidence suggest a strategic approach to building its business independently.
What are the main features of the Snackpass platform?
Snackpass offers features like online food ordering, loyalty programs, real-time order tracking, and social media integration. The platform is designed to enhance customer engagement and streamline restaurant operations. Its social commerce aspect, which includes gifting food and loyalty rewards, is a key differentiator.
How can I monitor Snackpass's hiring trends and open positions?
You can track Snackpass's hiring trends by regularly monitoring their careers page and LinkedIn. Increases in hiring for specific roles, such as engineering or sales, can signal strategic priorities. ForesightIQ can automate this process, alerting you to new job postings and changes in employee activity, providing valuable insights into Snackpass's growth and direction.
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