Soldo

Soldo Competitive Intelligence & Landscape

soldo.com ·

Overview

Soldo Overview

Soldo is a financial technology company specializing in spend management solutions for businesses. Founded in 2014 and headquartered in London, United Kingdom, the company aims to simplify and decentralize financial decision-making through its innovative platform. Soldo's core products include pre-programmed business cards, a user-friendly app, and a comprehensive spend management platform that enables organizations to control and monitor expenses efficiently (Exa).

The company's target market comprises over 25,000 organizations across 31 countries, focusing on enhancing financial autonomy and operational agility. Soldo's mission revolves around promoting 'Progressive Finance,' which advocates for greater spending autonomy and decentralized financial processes, ultimately freeing teams from administrative burdens and allowing them to concentrate on strategic activities (Exa). With a growing team of approximately 289 employees, Soldo emphasizes empowering businesses to achieve more through smarter spend management and improved financial oversight.

Competitors

Soldo Competitors

AvidXchange is a prominent competitor to Soldo, primarily targeting mid-sized to large enterprises with its comprehensive accounts payable and payment automation solutions. Its key differentiator lies in its robust automation capabilities and extensive integrations with accounting systems, making it ideal for organizations seeking efficiency in invoice processing and vendor payments (SourceForge). Compared to Soldo, which focuses on expense management and prepaid corporate cards, AvidXchange offers a broader scope in financial automation, often commanding a larger market share in the enterprise segment (Source). Pricing tends to be customized based on enterprise needs, which can be more expensive but offers tailored solutions for complex organizations.

Payhawk is another key competitor, especially in the spend management SaaS space, with a focus on global expense tracking, multi-currency support, and seamless integration with accounting platforms. It is positioned as a versatile alternative to Soldo, catering to international companies that need detailed reporting, policy enforcement, and scalable expense controls (SaaS Battle). Payhawk's differentiator is its comprehensive spend management features combined with competitive pricing, making it attractive for growing businesses aiming for centralized financial control. It often commands a significant market share among mid-sized enterprises and large corporations, competing directly with Soldo's offerings (Source).

Revolut Business is a global financial platform that offers business accounts, international transfers, and corporate cards, positioning itself as a flexible alternative to Soldo for international transactions and multi-currency management. Its key differentiator is its banking license, enabling it to offer banking services alongside expense management, which appeals to startups and SMEs seeking a one-stop financial solution (FindArticles). Compared to Soldo, Revolut Business often provides more competitive foreign exchange rates and broader financial services, although it may lack some of the specialized expense control features of dedicated spend management platforms. Its market share is growing rapidly, especially among tech-savvy, international businesses (Source).

Pleo** is a direct competitor focusing on small to medium-sized businesses with its user-friendly expense cards, receipt automation, and real-time expense tracking. Its key differentiator is its simplicity and ease of use, making it popular among startups and SMEs. Pleo emphasizes automation and user experience, but it may lack the extensive customization and scalability features that larger enterprises require (Payhawk Blog). Compared to Soldo, Pleo is often more affordable for smaller organizations but may not offer the same depth of control or integration capabilities for larger companies. Its market share is significant within the SME segment, competing directly with Soldo on ease of use and cost (Source).

Alternatives

Soldo Alternatives

Product & Pricing

Soldo Product and Pricing Intelligence

Soldo offers a range of pricing plans tailored to different business needs, including Standard, Plus, and Unlimited tiers. The Standard plan starts at £21 per month plus VAT and provides basic expense management features such as issuing cards and expense tracking (soldo.com). The Plus plan costs £33 per month plus VAT and includes additional controls like multiple wallets, OCR, automation, and reporting (soldo.com). For larger enterprises requiring full customization and no limits, Soldo offers an Unlimited plan with pricing available on request, which includes enterprise-grade spend management and dedicated support (soldo.com).

Recent updates indicate that Soldo's pricing structure emphasizes flexibility, allowing businesses to add cards, users, and wallets as needed, with the option for a free trial period of 30 days for the Standard and Plus plans (soldo.com). Additionally, the way customers pay involves both a recurring SaaS fee and financial services fees, such as charges for card issuance and cash withdrawals, with detailed fee information available in their legal documentation (support.soldo.com). Overall, Soldo's pricing strategy is designed to accommodate small to large businesses with scalable options and transparent fee structures.

Hiring & Layoffs

Soldo Hiring and Layoffs

As of March 2026, Soldo continues to demonstrate strong growth and active hiring patterns, reflecting its strategic focus on expanding its financial technology and expense management services. The company, founded in 2014 and headquartered in London, has over 289 employees with a monthly growth rate of approximately 2.4%, indicating ongoing recruitment efforts to support its expansion and product development (BounceWatch).

Recent job openings are available across various departments, including technology, finance, and sales, with a particular emphasis on roles that support its goal of building Europe's leading spend automation platform. The company’s recent Series C funding of $180 million underscores its aggressive growth strategy and commitment to market expansion, especially into broader European markets (Accel).

Regarding layoffs, there is no publicly available information indicating any recent layoffs at Soldo. Instead, the company’s hiring trends and funding milestones suggest a focus on scaling operations and attracting talent to accelerate product innovation and market penetration. This pattern signals a strategic emphasis on growth, technological enhancement, and capturing a larger share of the €170 billion expense management market in Europe (Welcome to the Jungle).

Leadership

Soldo Management and Leadership Team

The leadership team at Soldo is headed by its founder and CEO, Carlo Gualandri, who has over 20 years of experience in the banking and financial services industry. Gualandri has previously held roles at Lottomatica and Telecom Italia, where he managed digital transformation initiatives and internet services (The Org). As of early 2026, Gualandri continues to lead the company, supported by key executives including Benjamin Rees (Chief Marketing Officer), Darren Linscott (Chief Product Officer), Alexandra Oakley (Chief People Officer), and Dynshaw Italia (Chief Financial Officer), among others (Craft.co).

In recent leadership developments, Mariano Dima was appointed as President of Soldo in February 2026, marking a notable leadership change aimed at expanding the company's strategic direction (Financial IT). This recent hire indicates ongoing efforts to strengthen executive leadership at the highest levels, complementing the existing team led by Gualandri. No other significant leadership changes or new board members have been reported publicly as of March 2026.

Financials

Soldo Financial Performance, Fundraising, M&A

As of early 2026, Soldo has established itself as a prominent player in the spend management software industry, with a focus on streamlining business expenses through innovative financial tools (PitchBook, Tracxn). The company, founded in 2014 and privately held, has garnered significant investment, with its latest funding rounds and investor details last updated in early 2026, indicating ongoing financial backing and growth potential (Tracxn). While specific revenue figures are not publicly disclosed, estimates suggest that Soldo generates approximately $92.3 million annually, reflecting its substantial market presence (Growjo).

In terms of financial health, Soldo employs around 568 employees, demonstrating a robust operational scale, and has achieved a valuation that positions it as a soonicorn in the fintech sector (Growjo). The company has also engaged in multiple funding rounds, attracting a diverse group of investors, which supports its expansion and product development efforts (Tracxn). There are no publicly available details about recent mergers or acquisitions, but its continuous funding activity and growing valuation suggest a strong financial trajectory and strategic positioning within the competitive expense management market.

Partnerships

Soldo Partnerships, Clients and Vendors

There are no specific search results available regarding Soldo's partnerships, clients, vendors, or ecosystem relationships. As of now, detailed information about notable partnerships or enterprise clients for Soldo is not provided in the search results. However, Soldo is known as a financial technology company specializing in expense management and corporate payment solutions, often collaborating with various financial institutions and technology providers to enhance its platform and integrations. For the most current and detailed information, it is recommended to visit Soldo's official website or recent press releases, as they frequently announce new partnerships and client acquisitions.

Events

Soldo Event Participations

Soldo actively participates in various events, including conferences, trade shows, webinars, and community events, to promote its financial technology solutions and engage with industry stakeholders. For instance, Soldo has been involved in fintech-related conferences and funding announcements, such as their significant funding rounds reported in 2021 and 2026, which often include participation in industry events (Irish Times, PitchBook).

While specific details about individual events, such as the names of conferences or webinars they sponsor, attend, or host, are not explicitly listed in the search results, their active engagement in industry funding rounds and fintech discussions suggests a strong presence at relevant industry gatherings. These events typically serve as platforms for networking, showcasing new products, and sharing insights on financial technology innovations (EquityZen).

Given their prominence in the fintech sector and recent funding successes, it is likely that Soldo participates in major industry events such as fintech trade shows, investor conferences, and webinars aimed at financial services innovation. For the most current and detailed information, visiting Soldo’s official website or their social media channels would provide insights into their upcoming or past event participations.

Frequently Asked Questions

Who are Soldo's main competitors in the spend management market?

Soldo faces competition from companies like Payhawk, Revolut Business, Brex, and Pleo. Payhawk focuses on global spend management, Revolut Business offers a broad financial platform, Brex caters to high-growth tech companies, and Pleo targets small to medium-sized businesses with automated expense solutions.

How can I monitor Soldo's strategic initiatives and market moves?

Staying informed about Soldo's strategic moves involves tracking their job postings, monitoring employee activity on LinkedIn, observing their ad campaigns, and analyzing website changes. Platforms like ForesightIQ automate the monitoring of these 'digital exhaust' signals to provide early warnings about Soldo's plans.

What are the key market signals that might indicate Soldo's future direction?

Key market signals to watch include Soldo's hiring patterns (growth in specific departments), new product features announced on their website, geographic expansion efforts, and any partnerships or integrations they announce. Significant funding rounds can also indicate future investment in specific areas.

How does Soldo compare to Payhawk in terms of spend management solutions?

Soldo primarily emphasizes prepaid company cards for employee spending control, making it ideal for businesses seeking straightforward expense management with budget adherence features. Payhawk, on the other hand, focuses on global spend management and offers seamless multi-currency expense tracking, catering to international businesses.

Is Soldo currently hiring, and what does this indicate about their strategy?

Yes, Soldo is currently hiring across various departments like product, sales, technology, and finance. This ongoing hiring effort suggests a strategy focused on scaling operations, enhancing product offerings, and expanding its presence in the European expense management market.

What competitive intelligence sources can I use to track Soldo's activities?

You can track Soldo's activities through various sources, including their official website, press releases, social media channels, and industry news publications. Additionally, monitoring job boards and employee profiles on LinkedIn can provide insights into their hiring and strategic priorities. ForesightIQ can automate this monitoring process, providing a comprehensive overview of Soldo's digital footprint.

What are some alternatives to Soldo for expense management?

Alternatives to Soldo include Brex, which offers enterprise-level spend control, Ramp, focusing on expense automation and cost savings, Revolut Business, providing a flexible platform for international businesses, and Payhawk, catering to small and medium-sized enterprises with an all-in-one expense management solution.

What is Soldo's pricing structure for their spend management platform?

Soldo offers tiered pricing plans, including a Standard plan (£21/month + VAT), a Plus plan (£33/month + VAT), and an Unlimited plan with customized pricing for larger enterprises. Each plan includes features like receipt capture, user wallets, and automated transfers, with the Plus and Unlimited plans offering more comprehensive automation and reporting capabilities.

Who is leading Soldo, and have there been any recent leadership changes?

Soldo is led by CEO and Founder Carlo Gualandri. Recently, Mariano Dima was appointed as President in February 2026, reflecting the company's ongoing leadership expansion and strategic focus. Other key executives include Benjamin Rees (CMO), Darren Linscott (CPO), Alexandra Oakley (CPO), and Dynshaw Italia (CFO).

Has Soldo been involved in any recent mergers or acquisitions?

The available information does not detail any specific recent M&A activity involving Soldo. However, their valuation and funding history suggest they are a key player in the fintech expense management sector, making strategic acquisitions or partnerships a possibility in their growth trajectory.

How can I get alerted to leadership changes at Soldo before they are publicly announced?

Tracking Soldo's employee LinkedIn profiles, and monitoring job boards for executive-level openings, can provide early indications of leadership changes. ForesightIQ can automate this process by monitoring these types of digital signals from Soldo.

What integrations and partnerships does Soldo have?

Soldo integrates with prepaid Mastercard® cards as a core feature of its service, streamlining corporate spending. While specific partnerships aren't detailed in the provided search results, Soldo operates within a dynamic fintech landscape where collaborations and integrations are common, suggesting potential technology integrations or ecosystem partnerships.

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