Crosser Competitive Intelligence & Landscape

Crosser (crosser.io) is a pioneering Swedish technology company specializing in Stream Analytics & Integration software. The company designs and develops a hybrid-first, all-in-one platform that enables real-time processing of streaming, event-driven, or batch data. This platform facilitates Intelligent Pipelines & Automations for both Cloud Data Integration and Industrial IoT use cases. Their core offering, the Crosser Platform, is a modern, real-time integration solution acclaimed for its low-code approach, allowing users to build and deploy data pipelines rapidly with minimal effort. Their mission is to empower event-driven organizations by simplifying complex data challenges.

The Crosser Platform features key components like the Crosser Control Center, a SaaS service for designing, deploying, and monitoring data pipelines, and the Crosser Flow Studio, a low-code drag-and-drop design environment supporting over 800 integrations and 100 modules. The Crosser Node is a lightweight, high-performing runtime installed as a Docker container or Windows service, deployable anywhere—at the edge, on-premise, or in the cloud.

Crosser also offers solutions for Cloud Data Integration, Enterprise iPaaS, Real-time Applications, and Industry 4.0, including Industrial IoT Data Integration and IoT Edge Stream Analytics. They provide integrations for major cloud providers like Microsoft Azure, AWS, Google Cloud, and data platforms like Snowflake and Databricks, positioning themselves as an alternative or complementary tool to existing ETL solutions.

Headquartered in Stockholm, Sweden, with an R&D office in Sundsvall, Sweden [crosser.io/company/contact/], Crosser targets engineers and data teams across various industries, offering a free trial to allow testing with real data [crosser.io/company/] [crosser.io/platform/features-and-pricing/]. The company prides itself on a culture of innovation, agility, and a

Crosser.io offers a comprehensive Stream Analytics & Integration platform designed to simplify data pipelines with a focus on low-code, low complexity, low TCO, and a low footprint [https://www.crosser.io/]. The platform provides capabilities such as event processing, stream analytics, ETL, and integration through its Crosser Control Center, a SaaS service for design, deployment, and monitoring, and the Crosser Flow Studio, a drag-and-drop environment with over 800 integrations and 100 modules [https://www.crosser.io/]. The Crosser Node, a lightweight runtime, can be installed as a Docker container or Windows service, requiring only 500 MB RAM [https://www.crosser.io/].

Crosser offers straightforward pricing that scales with usage. For individuals or teams exploring the platform, there's a Free Plan that includes all features of the IPA Edition, unlimited flows, a single user account, 100 MB of data volume per month, one self-hosted Crosser Node, one Cloud Sandbox for testing, and community support [https://www.crosser.io/platform/features-and-pricing/pricing/]. Additionally, new users can access a 30-day Free Trial which provides full access to all platform features, unlimited flows, a single-user account, one self-hosted Crosser Node, and one Cloud Sandbox for testing, with unlimited data volume [https://crosser.io/company/contact/get-started/].

For more extensive or specific needs, Crosser also offers various paid editions. While detailed pricing for these tiers is not publicly listed, the company encourages potential customers to request pricing based on their requirements, offering options for Crosser Industrial and other editions [https://crosser.io/company/contact/request-pricing/]. This custom approach ensures that pricing aligns with the specific scale and complexity of an organization's data integration and automation needs, from small development projects to large-scale enterprise deployments.

While Crosser's homepage recently announced its acquisition by AVEVA, the company's career page still indicates an active focus on expansion and growth.

Crosser is a rapidly expanding tech company that emphasizes a "Fanatical" approach to user experience and customer support, coupled with a "Lean" and fast-paced decision-making culture [crosser.io/company/careers/]. This suggests a continued need for agile and customer-focused talent even amidst a significant company transition.

Crosser is actively seeking a Sales Development Representative (SDR), with positions available in Sweden, Germany, or remotely within Europe [crosser.io/company/careers/sales-development-representative/]. This role is full-time and involves gaining hands-on experience in modern marketing and sales within the dynamic fields of data and AI [crosser.io/media/y0qnk4go/sales-development-representative-sdr-2023-job-description.pdf]. The continued recruitment for sales-oriented roles signals Crosser's commitment to market penetration and expanding its user base for its Stream Analytics & Integration platform.

The hiring patterns at Crosser underscore a strategic move to address the increasing demand for digitalization and data-driven solutions. By focusing on roles like the SDR, Crosser aims to connect with organizations looking to become event-driven and leverage real-time technologies [crosser.io/company/about/]. There are no indications of layoffs; instead, the company seems to be preparing for sustained growth and wider adoption of its innovative platform, designed to empower both coders and "clickers" in an effort to accelerate innovation despite global talent shortages in software engineering [crosser.io/company/why-crosser/].

Crosser (crosser.io), a pioneer in real-time technologies for data integration and Industrial IoT, has demonstrated a steady financial trajectory through strategic fundraising and, ultimately, an acquisition. The company specializes in a hybrid-first, all-in-one Stream Analytics & Integration software, aiming to power event-driven organizations with intelligent pipelines and automations [https://crosser.io/company/about/]. Their platform offers significant cost savings, including up to 90% compared to Kafka for infrastructure costs and reduced cloud bills through data reduction and bypassing expensive cloud services [https://crosser.io/why-crosser/].

Crosser successfully secured several rounds of funding to fuel its growth and international expansion. In October 2017, Crosser Technologies AB raised €1.4 million in Seed capital, with Spintop Ventures leading the round and Almi Invest and Norrlandsfonden participating [https://crosser.io/blog/crosser-technologies-ab-secures-14-million-in-seed-funding/]. This was followed by a €3 million financing round in April 2019, led by German early-stage tech VC 42CAP and Swedish VC firm Industrifonden, with continued participation from existing investors Spintop Ventures, Almi Invest, and Norrlandsfonden [https://crosser.io/blog/crosser-technologies-ab-new-financing-round-to-expand-internationally/]. The company further strengthened its financial position in March 2021, announcing another €3 million funding round led by NTT DOCOMO Ventures and Montan-Ventures-Saar, accelerating platform advancement and international reach [https://crosser.io/blog/crosser-announces-new-funding-round-led-by-ntt-docomo-ventures-and-montan-ventures-saar/].

The culmination of Crosser's innovation and financial backing was its acquisition by AVEVA, a global leader in industrial software [https://crosser.io/]. This acquisition marks a significant milestone for Crosser, integrating its cutting-edge stream analytics and integration capabilities into a broader industrial ecosystem. While specific acquisition figures or valuations were not publicly disclosed in the provided sources, the acquisition by a major player like AVEVA underscores the strategic value and technological prowess of Crosser's platform in the competitive market of real-time data processing and industrial automation.

Crosser (crosser.io) actively participates in and hosts a variety of events, including major industry trade shows, conferences, and webinars, to showcase its expertise in Stream Analytics & Integration and Industrial DataOps. The company is a regular exhibitor at prominent events like Hannover Messe, demonstrating its intelligent industrial integration solutions. For example, Crosser was present at Hannover Messe 2024 and plans to join again in 2025 in Hall 17, Booth 15/1, located next to Microsoft, focusing on how its "Industrial DataOps on Steroids" can transform industrial operations [crosser.io/blog/meet-crosser-at-hannover-messe-2025/].

Beyond large-scale exhibitions, Crosser also engages with the data and analytics community at specialized conferences such as the Data Innovation Summit in Stockholm, where they invite attendees to their booth to discuss challenges in integration, stream analytics, and data transformation [crosser.io/blog/join-crosser-at-data-innovation-summit-in-stockholm/]. The company emphasizes showcasing live demonstrations of its platform, illustrating its capabilities in real-time data processing and integration. Furthermore, Crosser extends its reach by participating in events like Industry of Things World Europe, where they collaborate with partners like tesa to present innovative manufacturing data integration solutions [crosser.io/blog/crosser-and-tesa-to-showcase-innovative-manufacturing-data-integration-at-industry-of-things-world-europe/].

Crosser also provides a comprehensive series of webinars and videos as part of its resources, offering valuable insights into its platform and real-world use cases. These webinars cover a range of topics, including "Machine Learning for the Factory Floor," "Intelligent OPC Integrations for the Factory Floor and IIoT," and how to simplify streaming industrial data into data warehouses with partners like Snowflake [crosser.io/resources/webinars-and-videos/]. These sessions often feature Crosser experts, such as CTO Dr. Göran Appelquist, and sometimes include joint presentations with partners to demonstrate integrated solutions, such as simplifying on-premise data ingestion for Databricks Lakehouse [crosser.io/partners/partner-pages/databricks/simplify-your-on-premise-data-ingestion-for-databricks-lakehouse-with-crosser/].