JOOR Competitive Intelligence & Landscape

JOOR (joor.com) is a leading global B2B wholesale platform designed to revolutionize the fashion industry's wholesale operations for both brands and retailers. Founded in 2010, JOOR serves as an end-to-end e-commerce solution that facilitates connections, order management, and payments within a vast curated network. The company's mission is to streamline wholesale management, enhance collaboration, and provide valuable insights, empowering brands to sell smarter and retailers to optimize their assortments. It caters to a wide range of fashion and lifestyle categories, including apparel, footwear, accessories, swimwear, bridal, sport & outdoor, and home & design.

JOOR offers a comprehensive suite of products and services for brands, including JOOR Discover to expand reach and find new retail partners, Virtual Showrooms and Digital Linesheets for managing and growing B2B orders, and JOOR Pay for secure embedded wholesale payments. For retailers, the platform allows sourcing new brands, optimizing assortments with a centralized visual view, and streamlining ordering and payments with brand partners.

JOOR also provides extensive ERP integrations and a JOOR Product Sync App for Shopify. The company offers different plans, such as JOOR Starter for smaller brands with under $1M in annual wholesale revenue and JOOR Pro for comprehensive all-in-one solutions.

With over $100 billion in wholesale transactions processed, JOOR boasts the industry’s largest curated B2B network, encompassing more than 14,000 brands across 53 categories and over 700,000 global retail buyers. The platform facilitates more than 2.5 million new connections annually. Headquartered in New York, JOOR maintains a global presence with additional offices in Los Angeles, Philadelphia, London, Madrid, Paris, Milan, Berlin, Shanghai, Tokyo, and Seoul. The company has a global team of over 130 employees and is backed by investors including Macquarie Group, Battery Ventures, Canaan Partners, and ITOCHU.

JOOR (joor.com) offers an end-to-end B2B wholesale platform designed for the fashion and lifestyle industries, providing solutions for both brands and retailers. The platform facilitates connecting with new retail partners through JOOR Discover, managing B2B orders with Virtual Showrooms, Digital Linesheets, and Order Management, and streamlining payments with JOOR Pay. For retailers, JOOR helps source new brands, optimize assortments, and place orders and pay brand partners efficiently. The platform also boasts over 100 pre-built ERP & PLM integrations and a JOOR Product Sync App for Shopify.

JOOR offers three primary pricing plans: Starter, Pro, and Enterprise, tailored to accommodate businesses at various stages of growth [https://www.joor.com/pricing-request?joor_package_interest=JOOR_Starter]. The JOOR Starter plan is specifically designed for smaller brands with under $1 million in annual wholesale revenue, offering a tailored solution to meet their foundational needs [https://www.joor.com/pricing]. The JOOR Pro plan provides a more comprehensive, all-in-one wholesale solution that includes dedicated customer support, catering to growing businesses requiring advanced features and services [https://www.joor.com/pricing].

For larger, global operations, the Enterprise plan offers the most robust feature set, designed to support extensive wholesale businesses. While specific pricing details are not publicly listed, all plans are presented as flexible solutions crafted to support brands from emerging designers to global retail powerhouses [https://www.joor.com/pricing-request?joor_package_interest=JOOR_Enterprise]. Key features across plans often include collaboration tools, order management, virtual showrooms, digital linesheets, and an integrated financial solution for improved cash flow [https://www.joor.com/fashion-cloud-vs-joor]. The platform emphasizes real-time order and sales visibility, best-in-class global support, and the ability to grow smarter by connecting with retailers and showcasing brands seamlessly [https://www.joor.com/pricing-request?joor_package_interest=JOOR_Pro].

JOOR actively seeks to expand its global team, reflecting its position as a leading B2B wholesale platform for the fashion industry. The company maintains a dedicated careers page joor.com/careers, inviting individuals to "Join us in transforming the wholesale fashion industry." This continuous recruitment effort underscores JOOR's commitment to innovation and scaling its operations.

As a Series D startup, JOOR's hiring trends indicate a strategy focused on enhancing its platform and expanding its reach. The company, founded in 2010, processes over $1.7 billion in monthly wholesale transactions across more than 14,000 brands and 600,000 buyers in 150 countries joor.com/careers. This significant volume and global presence necessitate ongoing investment in talent across various departments, from technology and product development to sales and client support, to maintain its competitive edge and service its expansive network.

While specific details on recent layoffs are not provided in the available sources, JOOR's consistent emphasis on growth and market leadership through its career opportunities suggests a stable and expanding workforce. The company's backing by prominent investors like Macquarie Group, Battery Ventures, Canaan Partners, and ITOCHU further reinforces its strategic push for sustained growth joor.com/careers. The recruitment of skilled professionals aligns with JOOR's mission to revolutionize digital wholesale management and support its comprehensive suite of solutions for brands and retailers worldwide.

JOOR, a leading B2B wholesale platform for fashion brands and retailers, has demonstrated substantial financial activity and growth since its founding in 2010. The platform currently processes over $100 billion in wholesale transactions and facilitates approximately $1.5 billion in wholesale transactions each month. In the past year, JOOR experienced a significant surge in new business, growing by 226% [https://www.joor.com/insights/joor-fundraise-to-fuel-innovation-and-expansion-in-support-of-clients]. The company boasts an impressive network, connecting over 14,000 brands across 53 categories with more than 700,000 global retail buyers, resulting in over 2.5 million new connections being made [https://joor.com/].

To fuel its continued innovation and expansion, JOOR successfully raised $25 million in new funding. This round was led by Brightwood Capital and Tamarix Capital Partners, with participation from existing investors [https://www.joor.com/insights/joor-raises-25-million-to-fuel-continued-innovation]. This investment underscores the company's commitment to providing industry-leading solutions and supporting its extensive network of brand and retail partners.

JOOR's financial health is further evidenced by its ability to help clients achieve significant operational efficiencies, including an 80% reduction in operational costs and 60% faster order processing [https://joor.com/].

Beyond its core platform, JOOR has expanded into financial services to further support its ecosystem.

JOOR Pay, launched in 2022, is an embedded payment solution designed to streamline wholesale finances, offering fast payouts and converting funds into 135 currencies worldwide [https://www.joor.com/insights/joor-pay-streamlining-wholesale-finances-and-payments]. This service underwrites individual buyers, offering more flexibility than traditional factoring arrangements [https://www.joor.com/insights/factoring-or-joor-pay-which-is-right-for-you]. Additionally, JOOR Capital provides flexible short-term business financing to help businesses thrive within the platform, demonstrating JOOR's commitment to delivering comprehensive value to its clients [https://www.joor.com/joor-financial-services].

JOOR actively engages with the fashion industry through various events, including major trade shows, insightful webinars, and unique digital initiatives. The company consistently participates in leading fashion industry events globally, such as MAGIC, Coterie, Tranoi, and Pure London, among others, to connect with brands and retailers, offering personalized demos of its wholesale platform to drive growth [https://www.joor.com/upcoming-tradeshows][https://www.joor.com/insights/15-top-fashion-trade-shows].

Beyond physical events, JOOR hosts and co-hosts a robust series of webinars, providing valuable industry insights and educational content for both brands and retailers. These webinars cover a wide range of topics, from maximizing profit and preparing for market with data-driven insights to navigating virtual showrooms with CEO Kristin Savilia [https://resources.joor.com/navigating-virtual-showrooms-webinar][https://resources.joor.com/how-to-prepare-for-market-and-maximize-profit]. Other notable discussions have included the road to retail recovery with Jim Gold, former President of Neiman Marcus Group, and explorations of Scandinavian fashion with brands like Ganni and Holzweiler [https://resources.joor.com/jim-gold-the-road-to-retail-recovery][https://resources.joor.com/drapers-scandi-style].

JOOR also focuses on critical industry topics such as sustainability, evidenced by a webinar discussing progress with Selfridges and PANGAIA [https://www.joor.com/resources?hss_channel=tw-88845469]. For retailers, dedicated webinars offer guidance on utilizing the digital wholesale platform's features and provide a forum for Q&A sessions [https://www.joor.com/webinar-retailers]. The company has also innovated with digital trade show formats, launching "Ready-To-Ship Style," a first-of-its-kind event showcasing brands with immediate inventory, responding to the industry's need for speed [https://www.joor.com/insights/available-to-sell-digital-tradeshow]. Furthermore, webinars have highlighted the importance of bespoke virtual showrooms and the partnership between JOOR and ORDRE in revolutionizing collection presentations [https://resources.joor.com/bespoke-virtual-showroom-webinar-recap].