Securly Competitive Intelligence & Landscape

Securly (securly.com) is a leading student safety company dedicated to providing K-12 schools with cloud-based solutions to create safe and supportive learning environments [https://securly.com/]. Founded in 2013, Securly aims to protect students both online and on campus, focusing on student safety, wellness, and engagement [https://www.securly.com/about-us]. The company is headquartered remotely, with a "remote-first" approach, and emphasizes making a difference in education [https://www.securly.com/careers]. They have served over 20,000 schools and supported more than 20 million students, analyzing over 10 billion activities to date [https://securly.com/].

Securly offers a comprehensive platform with various products designed to address critical needs in schools. Key offerings include Aware for online student wellness monitoring, Classroom for teacher-led classroom management, and Filter for cloud-based web filtering [https://securly.com/]. They also provide MDM for Apple device management, Reveal for edtech usage analysis, and Pass for digital hall pass management [https://securly.com/]. Their innovative solutions extend to AI transparency with AI Chat & AI Guardrails, helping districts guide and monitor student AI use safely [https://securly.com/].

The company's mission is rooted in the belief that every child deserves a safe and supportive learning environment [https://www.securly.com/about-us].

Securly helps schools identify risks such as suicide, bullying, and violence, enabling quick intervention [https://www.securly.com/about-us]. Their On-Call team has documented saving over 2,000 student lives through their safety alerting AI technology [https://securly.com/]. As a market leader in K-12 safety and wellness, Securly is one of the most widely used edtech tools in the US [https://securly.com/]. They prioritize security, privacy, compliance, and ethics in all operations, ensuring the safeguarding of their products and the data of schools, parents, and children [https://www.securly.com/trust-and-safety].

Securly offers a comprehensive suite of student safety and wellness products tailored for K-12 schools, focusing on cloud-based solutions to replace traditional, bulky filtering appliances. Their core offerings include Filter, a leading cloud web filtering software that ensures students use the internet safely regardless of location or device, utilizing technologies like Smart DNS and browser extensions for comprehensive coverage [https://www.securly.com/filter][https://www.securly.com/site/assets/pdf/SmartDNS.pdf][https://support.securly.com/hc/en-us/articles/14387613870231-Securly-Filtering-Solutions-Comparison-Chart]. Another key product is Aware, a student safety and wellness tool that leverages AI for monitoring and alerting on concerning student behaviors such as self-harm, suicide, depression, violence, and bullying, with capabilities for case management and Spanish-language scanning [https://www.securly.com/product-briefs][https://support.securly.com/hc/en-us/articles/8770842876439-Aware-Securly-Aware-Overview-Features-and-FAQs][https://support.securly.com/hc/en-us/articles/8889578014743-Aware-Which-features-are-part-of-Aware-s-subscription-and-which-are-available-as-add-ons].

Beyond these, Securly provides Classroom for teacher-loved classroom management, MDM for Apple device management, and Reveal for EdTech usage and budget analysis [https://www.securly.com/product-briefs]. They also offer campus safety solutions like Pass, a digital hall pass system, and Flex, a flex period manager [https://www.securly.com/]. Recent innovations include their AI Transparency Solution, featuring AI Chat & AI Guardrails to guide, monitor, and protect student AI use safely and transparently within districts [https://www.securly.com/].

Securly's platform is designed to keep students safe online, focused in the classroom, and secure on campus, with a reported 2,000+ student lives saved through their safety alerting AI technology [https://www.securly.com/].

While specific, detailed pricing plans are not prominently displayed on the public-facing website, a pricing index indicates a tiered model for their Internet Filtering and Student Safety Software based on the number of licenses. For example, a 1-year license for 1-500 users costs $6.70 per user (after a 5.00% discount off the MSRP of $7.00), while 501-1000 licenses are priced at $5.74 per user, and 1001-2500 licenses at $4.75 per user (also with a 5.00% discount off $5.00) [https://www.securly.com/assets/images/DIR-TSO-XXXX-Appendix-C-Pricing-Index-Example.pdf]. Certain features within products like Aware are part of the default subscription, such as wellness level measurement and scanning across various platforms (Gmail, Google Drive, Outlook 365, social media, web searches, Google Chat, Microsoft Teams), Spanish-language scanning, and nudity detection, while other functionalities might be available as add-ons [https://support.securly.com/hc/en-us/articles/8889578014743-Aware-Which-features-are-part-of-Aware-s-subscription-and-which-are-available-as-add-ons]. Additional add-ons across the platform include AI Chat (for Filter), Home (family engagement app for Filter), and On-Call (Securly-managed alert analysis for Aware) [https://www.securly.com/].

Securly, a leading provider of K-12 student safety and wellness solutions, maintains an active hiring presence, reflecting its commitment to growth and innovation in educational technology. The company emphasizes a remote-first, AI-powered work environment and is recognized for its contributions to student safety, including saving over 2,400 student lives through its safety alerting AI technology. This focus on impactful work is a core part of its recruitment strategy, attracting talent dedicated to making a difference in K-12 education Securly Careers - Find the perfect job opening for you.

Securly's hiring patterns indicate a strategic emphasis on expanding its capabilities, particularly in AI transparency and comprehensive student wellness monitoring. The company's homepage highlights solutions like Securly AI Chat & AI Guardrails, Student Safety AI Alert Integration, and a District and School Level AI Transparency Dashboard Securly - The Student Safety Company. These product developments suggest a need for specialized talent in AI, software development, data analysis, and support roles that can implement and manage these advanced features for K-12 schools. The recent appointment of Tammy Wincup as CEO further signals a dedication to product innovation and continued growth Securly welcomes new CEO, Tammy Wincup.

While specific details on recent layoffs are not publicly available in the provided sources, Securly's continuous mention of

Securly, founded in 2013, has emerged as a leader in the EdTech sector, particularly in K-12 student safety and wellness solutions. The company experienced significant early growth, boasting a 2000% growth rate with its initial market entry, backed by venture capital funding. This rapid expansion highlights its strong market penetration and the increasing demand for its student safety and engagement platforms, which now serve over 20,000 schools and support more than 20 million students globally [https://securly.com/].

Securly has strategically utilized acquisitions to enhance its offerings and market position. While specific acquisition targets are mentioned as a key accomplishment in 2019, further details on these transactions are not explicitly provided [https://blog.securly.com/securly-concludes-successful-year-of-strategic-acquisitions-groundbreaking-innovations-scale-initiatives-and-company-milestones/]. The company's financial model includes various pricing tiers for its internet filtering and student safety software, with a 1-year license for 1-500 users priced at $6.70 after a 5% discount from the MSRP of $7.00, and larger license volumes seeing adjusted pricing [https://www.securly.com/assets/images/DIR-TSO-XXXX-Appendix-C-Pricing-Index-Example.pdf].

In terms of leadership, co-founder Bharath Madhusudan transitioned the CEO role to Tammy Wincup in October 2024, marking a significant leadership change after 12 years [https://blog.securly.com/innovation-and-impact-2024/]. This transition underscores Securly's ongoing evolution and commitment to innovation, customer support, and product development, including advancements in AI transparency and guardrails for student AI use [https://securly.com/ceo-welcome]. The company also benefits from governmental initiatives, such as the CARES 2.0 stimulus package, which earmarked substantial funds for K-12 public schools, indirectly supporting the adoption of EdTech solutions like those offered by Securly [https://blog.securly.com/securly-in-5-the-cares-2-0-stimulus-for-schools-and-edtech/].

Securly, a leader in K-12 student safety and wellness, actively participates in various events to connect with educators and showcase its innovative solutions. These engagements include significant industry conferences, virtual events, and professional development sessions. For instance, Securly made a notable appearance at the ISTE Conference & Expo, where it launched new products like Securly Go and Auditor Plus, demonstrating its commitment to advancing internet safety for schools.

The company also hosts its own impactful virtual events, such as the annual Securly Shield event. This back-to-school gathering brings together K-12 leaders to discuss crucial topics in student safety and wellness. The 2024 Securly Shield event, for example, saw hundreds of live attendees and even more on-demand viewers, featuring insights from Securly leadership and real-world experiences shared by educators. These events provide actionable strategies for fostering safer and more supportive learning environments.

Beyond large conferences, Securly offers valuable professional development and training opportunities for its customers. These include live, virtual training sessions tailored to specific school teams, as well as free, self-guided product courses. These initiatives ensure that educators and staff are empowered to master Securly solutions, ultimately enhancing their ability to protect students and promote wellness.

Securly consistently engages with the K-12 community through diverse platforms, underscoring its dedication to student safety.